Please do not buy this toothpaste. It is snake-oil, you are being ripped off.

Aloe Vera toothpaste has been shown in clinical trials to be superior to any synthetic toothpaste.

There is nothing "revolutionary" about this.... your teeth will do this themselves through the process of remineralization if you give them a chance. Your teeth do not simply wear away without toothpaste as dentists would have you believe, they remineralize themselves!!!!

That dentist is a liar. It is not "revolutionary", it is a farce. If anything it could be dangerous. Please stay well away.

All the time they are talking about toothpaste that supposedly repairs teeth. By their own admission it's not something "new" and "revolutionary.

This makes me angry. Many people with sensitive teeth are being pushed into buying this expensive crap based on clear lies.