"buy a new jacket? why? this one isnt worn out yet, and I like how it feels! I dont want another one.....ever!!"
I think there should be test to see the sorts of individuals were dealing with here.
"can you tie your shoe laces?"
"ok now what if I change the colour of them and put you in a different room?"
"new shoes? no!! never!! why would I want new shoes Im comfortable in these! and ill have to break in a new pair all over again
"
"ok Im going to put five coloured shapes on the table, then Im going to get you to close your eyes and swap them for some different coloured ones? and not just that, Im going to move them to other places on the table and see how long before it is that your head explodes and goo comes out of your ears as you scratch your head so hard and furiously about why they have moved at all from their original place I put them
"
Reality is any new punters wont know about the old design and will be fine, you cant miss what you never had