Why does everyone feel that it is so necessary to purchase and own branded goods? Is it to do with individuality or just to fit in? Or do we trust a particular brand over others due to our family/friends?
Granted there are some great clothing and food brands out there but if everyone buys the same brands, aren't we all going to be the same again and lose that individuality which we all seek.
The E-I reference system allows users to give other users a "reference" if they have met them in real life and are happy to recommend them. Only users in escort usergroups can give escort references. Only users in the "Established Clients" usergroup can give client references. Where you see a user has references, although you cannot see who gave the references for privacy reasons, this shows you that others have chosen to recommend the user, and may help you decide whether or not to trust him/her.